Founded in 2024 and based in Gurugram, Sychedelic is a solution-driven smart wearable brand offering headphones that help people sleep, focus, and live better.
Hailing from Gurugram, Ria Rustagi and Bhavya Madan (a married couple) started conducting research in the neurotech space of India in 2020.
With more than 5 years of experience in the neurotech space, Ria and Bhavya identified a major gap in the global smart wearable market.
As regular users of fitness rings and watches, they struggled with the fact that all smart wearables only focus on tracking health metrics, but offer no tangible support infrastructure to actually address and solve the metrics they monitor.
“If you're wearing a smart watch, it'll just tell you that you didn't sleep properly last night and your anxiety levels are through the roof right now. My question is – what next? Should I just sit with this information?” Ria Rustagi says.
The gap was clear – a severe absence of anything that is solution-driven in the smart wearable space.
That is how Sychedelic was born.
Sychedelic offers smart AI-powered headphones that gently help individuals improve their sleep quality, enhance their attention spans, cognitive endurance and recovery, build on their problem-solving and memorizing abilities, and significantly reduce states of anxiety and stress.
Through the power of cutting-edge tDCS (Transcranial Direct Current Stimulation) and a proprietary AI recommendation engine, Sychedelic puts the human's brain into either the BOOST MODE (flow state) or UNWIND MODE (relaxed state), as required.
Based on the user's current state, Sychedelic delivers the right audio and stimulation to guide the mind. It combines binaural beats with tDCS to promote faster focus, recovery, sleep, and balance.
“We named it Sychedelic, because that is exactly what our early testers related it with – a feeling of intense, almost drug-like bliss that psychedelics offer. The only thing is, we are safe, controlled, and scientifically backed,” Bhavya says.
Apart from neuromodulation, Sychedelic does everything that a high-quality pair of headphones does – offer spatial audio, active noise cancellation, low latency, and perfect audio infrastructure for long meetings, calls, long flights, and even jet lag.
Validated by 600 users who achieved 92% efficacy, Sychedelic was launched in the market in August 2025.
On November 1, Ria Rustagi and Bhavya Madan pitched their deep-tech startup on Zee TV’s show Ideabaaz.
“The next wave in consumer tech will not be about screens, but states of mind. At Sychedelic, we are inventing mind-altering products that give people the life they long for – one of unwavering balance, deep sleep, and deep focus. Think of Sychedelic as something that knows you have potential; it just helps you unlock it,” Ria Rustagi concludes.
Website -
sychedelic.com/
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