update: we just opened more slots for demos! If you wanna go viral faster than ur competitors, let's chat asap: cal.com/team/newwave/demo

Today, we're introducing Claude for UGC. Strategy, briefs, vetting creators, payouts, analysis. All of it runs inside the AI you already use, with our MCP. Running a campaign has never been this easy. Btw all with real human creators. Live now.

i've been paying people to talk on camera for 6 months now. it worked. creators are going viral & earning thousands. so now i'm paying more of you. comment "ugc" and i'll dm you everything.

if you think you're funny, i want to pay you. up to $3k/mo to make content that actually makes people laugh. new ugc spots just opened on @newwave_ai. retweet drop your portfolio. i'll DM ya.

solid workflow. step 8 is where most people stall though. "scale with other creators" sounds simple until you're sourcing them, tweaking every script down to the detail, tracking 100 videos across platforms, and running payouts by hand. it should all live in one place, not scattered across 5 tools. can't wait to show you what we're building soon.

i've been called "another ABG" since i came to SF. here's who i actually am.

this is what your ugc videos could look like. a whole comment section asking for the app. and this is only the 2nd video this creator made for the brand. imagine the 10th. ugc works. you just have to actually post.

not to mention that everything was run through newwave. strategy -> creator -> tracking -> payment

your first 2 videos shouldn't mention your app at all. before you post anything branded, you need to warm the account *properly*: 1) fresh account with an organic username. 2) 20 min/day of engaging in your niche (likes, comments, shares). 2 days minimum. 3) post 2 trendy videos (100k views minimum). product category-relevant. zero app mention. i've watched dozens of startups skip this. they get shadowbanned. then blame their creators or scripts. tiktok playbook is slightly different. happy to share.

the best agencies are knowledge centers. they test on one client, take the learning, apply it to the next 10. that's the real product. that's the moat. i get to watch the smartest ugc agencies on @newwave_ai compound insight across clients in real time. it's wild.

founders running ugc keep asking me the same question: "when do i fire a creator?" here are the 3 red flags i tell them to spot in week 1: 1) every video takes 3 revisions (only counts if ur feedback was specific) 2) they take 4 days to ship each video 3) they respond every 24 hrs set a 30-day trial. add a min view requirement. 2 red flags in week 1 = swap them out.

New Wave is one of the most innovative and genuinely useful products out right now. Their marketplace and network of UGC creators is second to none, both in quality and execution. Definitely a company to keep an eye on. Keep it up Lincoln!!

10th DM like this i've gotten this week. most ugc marketplaces don't source. they just list. we source. we vet. we make it efficient.

We hit 800 vetted UGC creators on our closed beta @newwave_ai today. Three days ago: 700 A week ago: 600 We'll be rolling out more access and campaign opportunities as we keep iterating on the platform, making tech UGC ecosystem better for both brands and creators. To everyone who's DM'd me, I'll get back to you by end of week. 🙏

RT @toriluoo: if you like to talk on camera: i want to pay you. 100 of you. new ugc creator slots just opened on @newwave_ai for the hotte…

100 UGC creator slots just opened @newwave_ai $500 to $1000/mo base bonus Formats coaches provided (Talking Head POV) From the hottest consumer apps and fintech startups Retweet drop your portfolio/socials below I'll send campaign referrals to the ones that match

ugc just flipped from a buyer's market to a seller's market. after onboarding 100 creators this year, here's why they leave mid-campaign: 1) their videos flopped and you said nothing. they needed encouragement. 2) lack of content guidance. 3) your product is hard to use. 4) they got better paid offers (plz pay them well). approve 2-3 extra creators upfront. assume some will drop.

most founders think a ugc campaign starts on day 1 with a video. it doesn't. here's what week 1 actually looks like: day 1: approve creators on @newwave_ai day 2: 15-min onboarding call ugc account setup day 3-4: account warm-up day 5-6: warm-up posts day 7: first branded video drops if your campaign skips the warm-up, it's already dead.

ugc isn't a content game anymore. it's a talent game. A-tier creators have leverage. they pick brands. they're starting agencies. they're not waiting around for your campaign brief. most founders still treat creators like vendors. that's why their campaigns flop. the brands winning know creators are the moat.