Attio (@attio) | Vanlett

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Attio

@attio

Jun 18

GTM Atlas Volume II is live. We're back with more frameworks, systems, and insights from the people shaping modern GTM. Read six new entries from top operators at @AnthropicAI, @NotionHQ, @stripe, @linear, @meetgranola, @WisprFlow. Plus a curated stack of perks from @framer, @fin_ai, and @CustomerIO. Start exploring: attio.ai/atlas

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Attio

@attio

Jun 29

70 people showed up during a heatwave to build. Last Saturday we hosted the @techeurope_ hackathon at our London office. It was incredible to see so many people building on top of Attio. The standout project was SellFast, a Pokémon battle sales trainer that pulls call recordings and throws reps into live voice battles against actual customer questions. They took the Attio track and the overall win. Congrats to every team that shipped something on the day. You set the bar for the next one.

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Attio reposted

Dan Billson

@dbillson

Jun 27

Got a full room of builders over in the @attio office for a full day of hacking with @techeurope_

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Attio

@attio

Jun 25

We're entering the age of the renaissance CSM. Being great with customers is no longer enough. Today's best CSMs are technical enough to build workflows beside customers, commercial enough to carry the renewal, and strategic enough to drive expansion. Bo sun, Global Head of CS at @NotionHQ, wrote the playbook on this shift and what it takes to build a CS team that operates as the growth engine of the company.

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Attio

@attio

Jun 25

Read his full entry: attio.ai/gtmatlas-bo

The rise of the renaissance CSM

Retention used to be a contract event you defended at renewal, and expansion came later as a separate motion. AI has collapsed both into a single, continuous job. We’ve entered the age of the...

attio.ai

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Attio

@attio

Jun 23

Turn outreach into pipeline with @lemlist Attio. Run outbound directly from your CRM. Add contacts to campaigns, enrich lead data, track activity, and automate follow-ups. Keep every record in sync without switching tabs. Check it out here: attio.ai/lemlist

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Attio reposted

Nicolas Sharp

@nicolasosharp

Jun 18

When we launched GTM Atlas, we wanted to give early teams a window into how the best operators are navigating the biggest shift in decades. The response confirmed what we were hearing everywhere: operators want this, and there isn't enough of it. So we expanded GTM Atlas. GTM Atlas Volume II is now live. Six new entries from top operators at @linear, @WisprFlow, @meetgranola, @stripe, @NotionHQ, and @AnthropicAI. Covering the full customer journey for teams building from scratch. Start exploring: attio.ai/atlas_gtm

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Attio

@attio

Jun 11

Attio in The Economist. Start with 5 down. attio.com/london

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Attio

@attio

Jun 9

Introducing the new Workflows. Orchestrate your entire revenue motion. Your agents research, route, and run your best plays across every account, at infinite scale, on the deepest context layer in AI CRM. If you can describe it, Attio runs it. Conduct your revenue: attio.ai/workflows

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Attio

@attio

Jun 2

Custom context is now available in Ask Attio. Give it your personal instructions, set shared definitions across your workspace, and steer responses mid-stream without waiting for them to finish.

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Attio

@attio

Jun 2

Learn more in our changelog: attio.ai/may-changelog

2026 | Attio Changelog

All Attio product updates, feature releases, and improvements from 2026.

attio.ai

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Attio

@attio

May 23

Huge congratulations to our friends at @modal on their $355m Series C! Incredible to see them on such an amazing trajectory, and we're excited to keep supporting them as customers

Modal

@modal

May 21

x.com/i/article/205723780724…

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Attio

@attio

May 20

Outbound = ICP narrative timing. Roniesha Copeland (@vercel), says AI transformed what outbound means. The data layer is now actionable, timing is precise, and narrative has a new meaning altogether. It's not about crafting a message, it's about matching it to a moment. The problem is early teams skip straight to narrative before the data foundations are in place. Without ICP and intent first, you spend the next year retrofitting a system built to acquire the wrong customers.

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Attio

@attio

May 20

Read her full entry on outbound in GTM Atlas: attio.ai/roniesha-atlas

Build the system before the message

Outbound fails when you lead with messaging before solving for data and timing — and when you pitch product to someone who can only buy outcomes.

attio.ai

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Attio

@attio

May 15

The role of a CRM is shifting fast. From a system of record -> system of context for your agents. Studio Sessions Ep. 1 @byteofbits

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Attio

@attio

May 12

Josh Epstein's team at @coderhq built a metric that predicts churn before it happens. 70/80/90: 70% of licenses deployed across 80% of customers within 90 days of close. Customers with formal onboarding hit it every time, those without hit it only 40% of the time.

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Attio

@attio

May 12

Read his full entry on retention in GTM Atlas: attio.ai/josh-atlas

GTM Atlas by Attio

A map for modern go-to-market. For early teams navigating growth from scratch.

attio.ai

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Attio

@attio

May 8

What does it take to build the next generation of CRM? We're sitting down with the people inside Attio to find out. First up, Co-Founder and CTO @byteofbits. Studio Sessions episode one coming soon.

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Attio

@attio

May 7

Every quote in GTM Atlas is built to be shared.

Baytaş

@doctorbaytas

May 7

quote sharing interaction, with auto-expanding selector for @attio in prod ↓

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Attio reposted

Nicolas Sharp

@nicolasosharp

May 6

Introducing GTM Atlas. GTM is going through its biggest transition in decades. Everyone used to work from the same stack, so everyone ran a version of the same system. AI has collapsed that gap completely, and the one-size-fits-all era is over. We’ve spoken to the most innovative orgs and operators to help teams building in this incredibly exciting time. GTM is now a creative act. Start exploring: attio.ai/gtm_atlas

GTM Atlas by Attio

A map for modern go-to-market. For early teams navigating growth from scratch.

atlas.attio.com

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